24kt Gold Serum. 1 oz. This luxurious Pure French Gold Serum will result in an excellent Firming, Tightening,treatment. 24kt Gold will further help the Reduction of Fine Lines, Reviving Appearance to a Youthful Powerful Glow with Brightening and Clarifying effects. Sealed in by the Peel of Mask, this serum will be absorbed easily by the skin. Dispense two doses of the Pure French 24kt Gold Ampoule Serum and apply evenly to the face. Under the influence of gold help increases a higher amount of blood to treated skin tissues speeding up cellular processes and activating regeneration help diminish The appearance of fine lines and wrinkles with each treatment. Gold is well reputed for restoring the lost elasticity properties of the tissues, helping slowing down collagen depletion and the breakdown of elastin to prevent sagging skin. It stimulates cellular growth of the basal layer to regenerate healthy, firm skin cells and provide a tightening effect.we are actually putting 24K Gold into our products.